SEO Blog

6 Reasons SEO Content Is Essential to Ranking Your Website

You’ve heard the saying ‘Content is King’ when it comes to SEO. But is content as relevant today as it was ‘back in the day?’ The short answer is: ‘HELL YES!’. Read on to discover why… People today rely heavily on search engines to help them find everything and anything. And they do this by going to Google and typing […]

The 5-Step Guide to Guest Posting in 2020 – What You Need to Know to Get it Right

Guest posting is a powerful SEO tactic you can use to build relevant links, gain referral traffic, and help build your brand’s authority across the web. But how do you find a guest post? What makes a good guest post? And what tricks do you need to know to be successful when you do it? Guest Posting for SEO – […]

8 Award Winning Amazing Website Designs to Inspire Your Website Build

In the digital world, every company has to have a beautiful and effective website. And while every company has different drivers influencing their design aesthetic, the common denominator between all website is that they need to present a professional image to the world that aligns with the central brand message, and thus connects with the intended audience. Below are 8 […]

How to Use a Professional Website Designer to Ensure Your Brand Stands Out from the Crowd

While there are endless web development platforms available that allow you to build websites in different business niches and verticals for little or no money, they all come with pre-designed templates that lack originality. Much like a kit-home looks almost identical to the other 50 kit-homes in the street, so it is with the free web design platforms such as […]

The Devil’s in the Details – 8 Fonts Every Website Should Avoid!

Whether you’re working on a new logo, building a new website, writing a new blog post, or working on a wider branding campaign for your corporate brand as it appears online, there are a few unspoken rules about fonts you should know. Because the devil, as the saying goes, is in the details! There are thousands of typefaces and fonts […]

6 Simple Steps to Creating a Better User eXperience on Your New Website Design

The User eXperience (aka: UX) is broadly defined as every interaction your business ever has with someone via your website (either on a Desktop, Mobile or Tablet). This might sound like a significant number of situations to consider when you’re trying to create a better user design experience, but these six steps below will help you focus on the user, […]

Google and COVID-19 – Why it’s Business as Usual Online in the Cloud

Firstly, the good news: Central Coast SEO & Web Design are OPERATING AS NORMAL during the time of COVID-19 because Google is the cloud. And quite honestly, the cloud is the safest place to be right about now! The only difference for an SEO company like us during this pandemic, is that our team are now working remotely rather than […]

How to Develop the Right Content Marketing Plan for SEO Success

Content marketing can make or break your SEO efforts. Here is what it takes to develop a content marketing plan that Google will love. When it comes to choosing the right marketing tactics for your business, nothing beats content. In fact, content marketing has been proven to produce three three times the leads for every dollar spent, compared to paid […]

Your Step-By-Step Guide to Survive Future Google Algorithm Changes

Google is constantly launching new algorithm updates to improve user experience. Follow these steps to protect your site from future Google algorithm changes. Keyword(s): Google algorithm changes If you saw these words: penguin, pirate, panda, payday, what would you think? Probably asking why I’m listing random words that start with the letter P, right? Those are the words for Google […]

10 Game-Changing SEO Trends to Expect in 2020

The rise in voice search, chatbots, and mobile technology will change the SEO world as we know it today. Here are 10 SEO trends to watch out for in 2020. Are you interested in taking your website to the next level? We all know that search engine optimization is the key to web success, but are you familiar with the […]

Google’s Fred Update: What Is It and It Still Matters

Google’s famous Fred update has just turned two. And like a parent who knows their kid is going through the terrible twos, Fred continues to give those impacted cold sweats and sleepless nights. Because back when it was launched, millions of sites experienced a huge shift in traffic after being hit by the tantrum Fred threw. Here’s what you need […]

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